It has been nearly a month since Squid Game has taken the world by storm, and now Netflix has announced that the hit South Korean drama is now officially the streamer’s biggest original series launch of all time. The 9-episode survival thriller has been watched by 111 million accounts during its first 28 days, breaking a new Netflix record that surpasses Bridgerton‘s previews 82 million households record. The global phenomenon continues to gain recognition as it is still currently on the streamer’s Top 10 list in 94 countries.
Squid Game has officially reached 111 million fans — making it our biggest series launch ever! pic.twitter.com/SW3FJ42Qsn
— Netflix (@netflix) October 12, 2021
Squid Game hails from writer-director Hwang Dong-Hyuk, who is best known for his works on South Korean films as The Fortress, Miss Granny, and Silenced. It centers around a group of 456 cash-strapped players who accepted a strange invitation to compete in children’s games at a remote island in hopes of winning 456 billion won. However, they’ll soon find out that the prize comes with deadly high stakes.
The series is led by acclaimed actors Lee Jung-Jae (Along with the Gods), Park Hae-Soo (Prison Playbook), Wi Ha-Joon (Gonjiam: Haunted Asylum), Oh Young-Soo (God of War), Anupam Tripathi (Strangers From Hell), Heo Sung-Tae (Beyond Evil), Kim Joo-Ryoung (Andante), and model Jung Ho-Yeon in her acting TV debut.
The idea for the project has been in development since 2008, with Hwang initially developing it as a film. However, due to its complex story at the time, he had failed to secure investment and casting for it. That’s why he had no choice but to set it aside for ten years.